Harbr_

Head of Marketing

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JOB INFORMATION
London
Information Technology & Services
Permanent
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About this role

About Harbr: At Harbr, our mission is to make Data Ecosystems the path to collaborations between global organizations that solve the world’s most critical problems. Our customers include industry leaders in financial services, management consulting, and information intelligence. Our HQ is in London, but the team is located all over the world. The Role - Head of Marketing - possibly your first time in this role, with great experience behind you. Requirements: Key Responsibilities: Ownership and execution of all marketing activity in collaboration with Customer Success, Product and Sales. Your role will take responsibility across the following, with priorities evolving with business need; Sales Enablement - Create effective materials to support outbound sales opportunities; Community creation - working with clients and other channels to create relevant communities around Harbr; Website, SEO and; SEM - Manage the website, including content creation, and execute digital marketing campaigns using SEM, SEO and social media to generate inbound leads; PR and Content Marketing - Create and manage the content marketing strategy, including webinars, articles, white papers, blogs and email campaigns to increase the quality of inbound leads; Conferences and Events - Manage attendance at conferences, meet-ups and events to generate awareness and qualified inbound leads; Co-Marketing - Identify and execute co-marketing activities that elevate our brand; Leadership! As our lead for marketing, you will lead a small team of great contributors, and be part of helping Harbr to evolve - collaboration, strategy and getting into the detail are all required.: Qualifications And Main Attributes Core strength and experience in Product Marketing in particular; Experience in data / automation / new value creation through technology - and ideally some level of market understanding around the data; Demonstrable success running marketing or a key part of marketing, for a young Enterprise SaaS company - ideally during product market fit phase and beyond, influencing analysts and driving thought leadership opportunities; Good understanding around digital, social media, content and event-based marketing - potentially with direct skills in a range of these areas, as a manager or contributor; Relentlessly focussed on outcomes and delivering maximum impact; A blend of data-driven and creative thinking; Proven ability to tell compelling stories and edit content pieces; Technical knowledge of; Salesforce and website/digital/podcasting/webinar tools; Strong interpersonal skills across a very diverse range of stakeholders; Interview processAn initial chat with our Talent Lead to welcome you to the process (30 minutes); Introductory call with the CEO and COO to discuss the role in more detail and get to know you better (45 mins); Connect with some of your key collaborators - Head of Sales / Head of Product / Cofounder and product strategy leader (30 mins each); Round table with a presentation and discussion including a range of the folks you have met and a couple you haven’t (Chief of Staff / Presales or others); To conclude, we will introduce you to the team and to at least one board member, giving you the broadest sense of Harbr we can. Benefits: Flexible time and location - The quality of your work is what matters not where you are: A competitive salary with regular pay reviews linked to company growth: Options - Everyone who works for Harbr owns a piece of the company. Equal opportunity: We consider diversity a critical element in our success. We're committed to hiring the best talent regardless of race, religion, national origin, gender, sexual orientation, age or status as an individual with a disability. Anyone that works with us will also need to have the same outlook.

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